The annual National Association of Broadcasters (NAB) show opened its door this morning, Monday, at 9am for the first of four days of exhibits and events. The NAB is the world’s largest and most important media and entertainment event, featuring everything (and I mean everything) needed to bring “content to life.” Held at the Las Vegas Convention Center, the exhibit halls were teeming with scores of international industry professionals and providers.
The popular topic of the day in the camera exhibits area of the floor focused on advances in digital television, particularly higher resolution video formats. While industry professionals have now completed the transition to HD, there is a groundswell shift toward 4K products. 4K UHD has twice the horizontal and vertical resolution of the 1080p HDTV format, with four times as many pixels overall. Vendors recognize that total integration will not happen overnight, but 4K is on its way.
In this interim period, some of the major producers of video cameras are providing creative solutions for the industry, and third party manufacturers have produced some awesome gadgets that give professionals options to customize their core units.
Some NAB notes:
Attendees come from 150+ countries; there are 63 delegations.
Over 91,000 media and entertainment professionals are expected.
NAB Show participants represent $20.7 billion (USD) in purchasing power.
More from the floor tomorrow.
Tags: corporate video, corporate video production, Las Vegas, los angeles, NAB, NAB Show, National Association of Broadcasters, new jersey, new york, video production, video production nj, video production ny